An IDT study called “Skills for Digital Transformation Research Report 2017” shows that this is one of the hot topics on the management agenda and that it will be there to stay for a long time. With all markets accepting and adapting their business models to digital disruption, as in the case of banking with fintech, staying competitive and customer-oriented increasingly demanding with their time and money, requires companies to catch up at the forefront when it comes to digital transformation. And not only in customer-facing tools, digital transformation means integrating all areas of the company to change the way it works. This reduces operating and administration costs and makes companies more competitive not only vis-à-vis their clients, who benefit from more accessible and obicuous services, but also vis-à-vis investors, who through investment funds, shareholders’ meetings, hope to capitalize on their economic support for companies.
Among the main benefits of integration in all areas of the company:
boosts the company's culture of innovation improves the efficiency of the processes in the organizations contributes to the promotion of collaborative work and internal communication provides rapid response capability in a changing environment offers new business opportunities through data analysis improves the customer experience and its relationship with the brand
The study establishes that 56% of the companies analyzed have the digital transformation as an important element within their strategic business plans. And only 37% of these companies confirm that they have a clear digital transformation strategy.
One of the main barriers is the shortage of the necessary skills. Among the four most critical skills addressed in the study:
With this scenario, only 5% of companies surveyed consider having present and available talent to cope with their strategies as far as digital transformation is concerned, executed. Thus, most of the companies are in a phase of orientation and evangelization towards the digital transformation.
The management of people has an essential task to develop and maintain the talent with a very studied investment to develop new skills of their key personnel and at the same time in terms of offer of benefits and career for once these professionals get the necessary skills to maintain them. The recruitment of new talent, is to have a very good brand image not only in the media also through opinions and involvement in forums, associations where talent is present.